Analytics

Are your students looking for a fun, flexible profession in high demand? Do they enjoy the challenge of solving problems that involve numbers? If so, they may want to consider a career in analytics.

Analytics is the scientific process of transforming data into insight for making better decisions. Google uses analytics to search the Web. Amazon uses analytics to understand what its customers want. Federal Express uses analytics to move packages quickly and profitably. The U.S. Centers for Disease Control uses analytics to implement vaccination programs. American Airlines uses analytics to decide where to fly its planes, when to fly them, and how much to charge for tickets. Analytics practitioners know the many different mathematical tools for solving these and many other problems.

Starting with a lively look at some of the problems analytics can solve, the talk What is analytics and what makes it a good career choice? introduces students to the many different career opportunities in the rapidly growing field of analytics.

To schedule a visit to your school, click here or contact Andrew Boyd at eaboyd81@gmail.com.

More information on analytics can be found on the resources page.